Launching a New Product or Service on Social Media
So, you’re getting ready to launch a new product or service? Social media obviously comes to mind, especially if you already have a healthy following of customers and prospects. Use the tips below to...
View ArticleTips for Adding a Sense of Community to Your Facebook Page
As a business owner, running a social media page often means creating promotions, talking about your latest products and services, and sharing your most recent blog posts. While these are indeed...
View ArticleRetweet Like a Pro
If you have spent any time on Twitter, you already know how to retweet. There’s not much to it, really. Simply click the Retweet link followed by the Retweet button and off it goes. Ah, but that’s not...
View ArticleLinkedIn Tags – A Tool You May Not Know About
Did you know that LinkedIn allows you to group your contacts using custom tags? This little-known feature is a useful tool that allows you to filter your LinkedIn contacts based on your own criteria....
View ArticlePlace Your Focus on Your Prospects’ Problems
You may be familiar with the concept of an elevator speech, the type of speech you give to someone in just a couple minutes that sums up who you are, what you do, what your ambitions and goals are and...
View ArticleAre You Evolving with the Social Times?
Social media is a dynamic environment and a relatively new frontier for marketers. That said, social media is over ten years old now. Early adopters certainly had to experiment in order to see what...
View ArticleSocial Media Promotion Ideas
Running promotions on social media sites is a great way to drum up excitement, gain exposure, increase engagement, and increase your follower count. If you’ve never run a promotion on social media, the...
View ArticleCreating Marketing Personas for Social Media
A marketing persona provides insight into your audience. They are used to make demographic information more “real.” Marketing persona’s personify your customers, making it easier for you to speak their...
View ArticleHow to Better Your Chances of Going Viral
Anyone who has engaged in any form of internet marketing knows how big it can be for a video, article, image or other type of content to “go viral.” It’s a big example of the snowball effect; as one...
View Article4 Tips for Making Your Online Content Go Viral
Everyone who posts content online does so with the hope that it will “go viral;” that is, get picked up and shared by people across the internet. However, you’ll need to temper your expectations in...
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